My simple content strategy for SEO

I have now decided on an extremely simple content strategy for my website.

I have five basic building blocks from an SEO point of view.

Comparison of products

These are my money pages. Goal: money

Guides

These will be extremely in-depth guides written by trustworthy authorities. I will make these pages the best evergreen content on the subject, period. Goal: traffic

Calculators

I will make sure these are the best calculators, period. Goal: backlinks

Press releases

Here I will put up entertaining, interesting and immediately useful articles. Goal: press coverage

This is extremely simple but sometimes simple works.

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