I am trying to make a little better keyword analysis process. In order to do this, I am reorganizing the phases a bit.
Here are the phases:
- Get the keyword candidates. Pick one for analysis.
- Analyze competition for this keyword.
- Check out the different intents and strategies for ranking on this keyword. Make semantic analysis.
- Pick the topic, intent, keywords and secondary keywords.
- Find the best resources and data and write in fragments. This is especially important now with passage ranking.
When this is done, we need to monitor the keyword for:
- Ranking and traffic
- Ranking and traffic decay
- Changes in competitor content
This should do it.